Do you have views? However, no one is commenting or otherwise does not engage, or you are starting your content creator career, and you want to build a loyal fan base from the beginning? Then you are in the right place.
In today’s article, we will tell you five practical tips on how to increase your audience’s activity.
Table of Contents:
- Do Your Craft
- Originality
- Questions
- Team Up
- Rewards
Do Your Craft
You should always focus on things you enjoy, and you are capable of teaching them or make them joyful for your audience. Because catching up with trends will create fans that come and go quickly and whose are depending on trends more than on your personality and qualities.
I am not telling you to stay away from trends. However, they should match your content and character. Also, people will feel when you do something you really enjoy and vice versa when you overwhelm yourself because of popularity.
How to prevent trend abyss:
- Find your niche – focus only on things you find joyful and meaningful
- Brand boundaries – set the rules and no-goes for your brand and stick to them
- Trend list – write a list of conditions for trends
- Close audience – ask your tribal fans their opinions
Originality
Originality is another aspect that people care about. Nonetheless, as with trends, you should not force it. First of all, focus on the quality of your work and try to add smaller experimenting pieces, then observe reactions. Remember that originality comes with years of experience in a particular branch.
However, you would think out of the box right from the beginning. Audiences like it because it gives them the feeling that they are part of something fresh, game-changing, and, as said, original.
Methods for original thinking:
- Incorporate into your life diverse activities. It will help you extend your mind out of a particular branch and invent something new by connecting your activities.
- Brainstorm and then give yourself a break and go do some simple activity like dishwashing or walking. Ideas will flood your mind.
- Daydream about your ideas. It will engage both hemispheres.
- Become part of your niche. Surround yourself with authors, artists, works, and people who are related to your activity. It will help you with your ideas.
- Use emotions. I know when you are in a bad mood, lazy mood, or even in a depressive mood, you want to do anything. However, use all of them because strong emotions create the best pieces.
Questions
Engage your audience by merely questioning them. Many people love to share their suggestions with the author. However, the queries have to be aimed right; otherwise, it is just annoying non-sense, or constant questioning that bothers your audience. Also, your questionnaires should have some impact, or people will lose interest in filling them.
How to ask questions to your audience:
- Make your questions current to your content
- Implement them smartly – If you are making, for example, videos, ask them at the end of your video or make a little pop-up banner
- Call to action – your questions should always evoke a desire to get involved. So, ask briefly and strikingly, for example, instead of “What you want to see in the next video?” ask, “In the next video, you want to see X or Y?”
Team Up
What is better than one rockstar? Two rockstars! You are definitely sharing interests with other content creators, so why not use it? Maybe you are asking “Am I big enough to ask someone to cooperate?” The answer is simple, as a small creator, you probably do not interest prominent authors.
However, you can still engage with smaller ones and share audiences, plus you will make new friends with the same interests and fresh ideas.
Unwritten cooperation rules:
- Naturality – Do not force it, just message to creators you want to cooperate with and then let it grow naturally.
- Morality – Do you really need to use some big creators you personally hate for fame? From my perspective, it lacks purpose.
- Measure twice – We spoke about brand rules above this applies also for cooperation. Do the creators you choose or like really match your content?
- Limit – Let your quest express himself. Nonetheless, set the boundaries before the cooperation especially if you don’t know the quest.
Rewards
The last on our list are rewards. This category is tricky because, with wrong competitions and rewards, you can engage wrong incomers. For example, if you are a gaming channel, and you are running an iPhone contest, you are engaging mostly the wrong people who do not care about your content.
Of course, your fans can be rewarded out of the contest for loyalty, solidarity, or engagement. However, make sure all rewards fit your content.
Conclusion:
In the end, you should still principally focus on your craft and take these five categories only as inspiration. Try to connect with your audience and customers and bring them some happiness and handy inventions to these challenging times.